At Staffordshire Honda we take your privacy seriously and will only use your personal information to administer your account, and to provide products and services you have requested from us. We will never sell your data on to third parties. Under the General Data Protection Regulations, which is law from May 2018, we are required to inform you as to the lawful basis under which we process your personal data.
References to you implies the person whose personal information we collect, use and process. This includes anyone who visits our websites, contacts us in relation with the purchase of a vehicles and/or goods or services we provide, or otherwise interacts with us (e.g. contact enquiry form).
References to our website implies any website owned and operated by or on behalf of Staffordshire Honda.
Your personal information will be processed in accordance with the Data Protection Act
1998 up to the 24th May 2018 and going forward, the EU General Data Protection
Regulations (collectively referenced as the Data Protection Legislation) and other applicable law and regulation.
Who are Staffordshire Honda?
“Customer Service Multi Award Winning Staffordshire Honda Ltd (formerly “BS Bikes Ltd”), has served Honda in Staffordshire and the surrounding area now for over 21 years! We’ve come to know our customers very well.”
Information we may collect
Information we may collect about you includes your name, date of birth, address, contact details (including email and phone numbers), vehicle details, purchase history and data collected as part of any finance application or payment. This information is referred to as personal information.
Processing personal information
We use your personal information in relation to our business activities. In particular, we may use your personal information in the following ways:
Our lawful basis for processing personal data
At Staffordshire Honda we may lawfully process your personal data under one of three options:
Sharing personal data
We will register your vehicle keeper details and will cross check your data with DVLA to ensure accurate and timely communications can be made.
Under the Data Protection Legislation, you have several rights available to you in respect of your personal information. These are the rights to:
Except as required by law, we will not use or disclose your personal information for any purpose for which you have not given us your consent or have requested to no longer be communicated to on a legitimate interest basis. If you object or ask to restrict the processing of your data, you agree that despite this we may continue to use the personal information previously provided to us to the extent that we are contractually obligated to do so and to the extent necessary to enforce any contractual obligations you may have, for example a finance agreement.
To learn more or to exercise any of these rights you can contact our Data Protection Officer whose contact details are provided at the bottom of this page.
We retain your personal information for seven years from the point of purchasing a vehicle from us, or two years from the point of last communication. We take steps to ensure any business we work with has security protocols and policies in place to manage and record your data privacy and preferences correctly and that your data is stored securely. The security of your data is paramount. Documentation can be supplied on request from our Data Protection Officer, details of whom can be found below.
Staffordshire Honda reserves the right to update or amend this data privacy notice in line with customer feedback or updates in legislation and it will be published at www.staffordshiretriumph.co.uk/privacy-and-cookies.
A full listing of our manufacturers and nominated suppliers, who we may share information with, together with the various sources (e.g. service plan and vehicle health check data) can be found at the foot of this notice.
Data Protection Officer
Name: GDPR Officer
Address: 525-533 High Street, Tunstall, Stoke on Trent, ST5 6PB
If we are unable to resolve any issues you raise within 30 days you have you have the right to complain to the Information Commissioners Office @ https://ico.org.uk/concerns.
Updated September 1st 2022